Company News, New Products

Beyonce To Launch Fragrance

'Rise' to hit stores in 2014.

Coty is set to debut Beyonce's latest fragrance, Rise, in 2014, according to reports. It joins the singer's other successful scents, Heat and Pulse. The scent is said to be on counter in February. It is billed as a “luminious floral” and was developed by International Flavors & Fragrances. According to reports, the heart of the scent is gold symphony orchid, known as the queen of orchids. That note got an extra shot of personality and color when it was paired with gol...

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